April 8, 2011
Nomura Research Institute, Ltd.
We offer our heartfelt condolences to everyone affected by the Tohoku Pacific Earthquake, and our prayers for the speediest possible recovery.
On March 15, 2011, Nomura Research Institute, Ltd. launched the earthquake recovery assistance project team under the direct control of its president, Tadashi Shimamoto. Under this project, NRI has presented various recommendations and research results, and today announced that it offers solutions (IT-based systems) to help those who are supporting earthquake sufferers and afflicted areas, based on the strengths in information technology (IT)-related know-how that NRI has built up in its business operations to date.
NRI will start providing two solutions: "Report on an Analysis of Vox Pop from Disaster-Stricken Areas" and "Feedback Message Utilization System Linking Earthquake Sufferers and Supporters."
While the means of communication is now being restored and secured in earthquake-afflicted areas, the supply of daily necessities is still far from satisfactory at evacuation shelters and in disaster-stricken areas. Information on where and when goodwill relief supplies should be delivered tends to be complicated, and local governments on the receiving end also remain in a state of confusion.
In order to help local government and volunteer groups in their decisions on the sorting of relief supplies, and members of the public wishing to deliver relief supplies, NRI will provide the "Report on an Analysis of Vox Pop from Disaster-Stricken Areas" over the Internet that makes it possible to pinpoint which goods are presently needed in which locations over a vast range of afflicted areas.
The "Report on an Analysis of Vox Pop from Disaster-Stricken Areas," using data from the Twitter social media system, collects and analyzes information concerning requests for assistance almost in real time, and prepares and releases relevant reports. As analysis reports present assistance requests transmitted from disaster-stricken areas by city, town and village, anyone can see what is being sought now in afflicted areas instantly. We use NRI's TRUE TELLER with a strong track record in Japanese text mining technology for the collection and analysis of Twitter data.
By responding to requests and opinions of local governments as well as volunteer groups and members of the public who wish to provide aid going forward, we plan to analyze and publish helpful information on the recovery from the earthquake disaster by obtaining it from social media, in addition to information on assistance requests.
The "Report on an Analysis of Vox Pop from Disaster-Stricken Areas" is compatible with Internet Explorer version 6.0 or higher browsers. ActiveX needs to be installed to view analysis reports.
The "Feedback Message Utilization System Linking Earthquake Sufferers and Supporters" is an information system for managing relief supplies by boxes and delivering feedback messages from recipients of assistance, developed with the purpose of connecting the needs of earthquake sufferers forced to accept inconvenience in their daily lives in afflicted areas, such as daily necessities in short supply, to companies and organizations wishing to support disaster sufferers.
More specifically, we provide the system for collecting and distributing information on the contents and final destinations of relief supplies offered by supporting companies and organizations and feedback from the receiving end in terms of "boxes" (we are assume cardboard boxes), making use of quick response (QR) codes on labels attached to boxes for feedback use.
NRI provides the "Feedback Message Utilization System Linking Earthquake Sufferers and Supporters" in the hope that the circle of support will broaden further with supporting companies and organizations getting the feedback from afflicted areas, such as who received their relief supplies and who found their relief supplies helpful (see [References] Table 2).
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■Table 1 The Screen Image of the "Report on an Analysis of Vox Pop from Disaster-Stricken Areas" (the Example of Iwate Prefecture)
(The labels on the graphs for the day's number of assistance requests indicate the city, town and villages names in Iwate Prefecture, while the legend shows specific relief supplies being sought.)
■Table 2 Overview of the "Feedback Message Utilization System Linking Earthquake Sufferers and Supporters"