Nomura Research Institute, Ltd. (NRI: Tokyo, Shozo Hashimoto as the President & CEO) released the analysis of the feasible market scale and its trend up to the year 2005 in the main areas of the IT market in Japan.
The survey covers the areas in which rapid changes are expected such as high and mid-speed Internet connection, the digital broadcasting, mobile communications, ASP (Application Service Provider), the digital contents, PDA (Personal Digital Assistant).

<Estimation of the market scale in the main areas of the IT business until the year 2005>

<Market for the high and mid-speed Internet connection>

The market for the high and mid-speed Internet connection, which is expecting the rapid growth, will mark the beginning of the broadband in 2001. It will be provided for one third of the 30 million households that have Internet access in 2005. Especially xDSL (x Digital Subscriber Line) and Cable Internet are considered to serve as a cornerstone in this area.

• Perspective of the number of household which uses the high and mid-speed Internet connection service.
• Perspective of the market for the high and mid-speed Internet connection service.

<Digital broadcasting market>

BS (Broadcast satellite) digital broadcasting started in December 2000. With CS (Communications satellite) broadcasting and Digital Terrestrial broadcasting which is being planned to start the service in 2003, over 24 million households are expected to contract with those services and the scale of the market will exceed ¥1 trillion.

• Perspective of the household which has access to the digital broadcastings
• Perspective of the scale of the digital broadcasting market

<Mobile Communication market>

More than 70% of those whose age is ranging from 15 to 59 have already used mobile phone or PHS (Personal Handy-phone System). The diversification of the transaction and the subsequent income increase through the mobile commerce and advertisement will supplement the decrease of the income from the regular telephone lines. The contract with mobile phone or PHS is expected to be 81.2 millions and the overall payment of the users will be up to ¥7 trillion.

• Perspective of the contract with mobile communications
• Perspective of the profit through mobile communications

<ASP Market>

ASP (Application Service provider) Market which is expected to play the key role for the Information distribution (among the small and medium-scale enterprises, as well), will be ¥330 billion market in 2005 because of the accelerating tendency of SMEs investing for the information distribution.

• Perspective of the scale of the ASP market service in Japan

<Digital content market>

The digital content market is expected to grow rapidly with the diffusion of Internet and its high and mid-speed Internet access. The scale of the market of online game, online music distribution, and online publication is expected to be respectively ¥250 billion, ¥95 billion, and ¥13 billion.

• Perspective of the digital content market

<PDA market>

PDA, which is well exemplified by PalmPilot will meet a huge demand because of the improvement of wireless communication connections. In 2005 around 19 million sales worldwide are expected while 3.5 million in Japan.

• PDA production in the world

Inquires to: Corporate Communication Department, Nomura Research Institute
Telephone. 81-3-5255-1981
E-mail:kouhou@nri.co.jp